SEO - Search engine optimization in short is a step by step process to improve a web site's visibility and ranking in the search engines using different techniques.
Why SEO?
- To Improve search position in different search engines like Goolge, Yahoo, MSN ......
- To Increase web site traffic.
- To target specific audiences.
- To do Internet Marketing of web site
SEO involves On-page optimization and Off-page optimization
What is On-page optimization?
On-page optimization includes following topics
- Use of proper site structure
- Title of page
- Use meta tags
- Alt tag
- Maintain proper keyword density of web page....
What is Off-page optimization?
Off-page optimization includes following topics
- Press Release
- Social Bookmarking
- Directory Submissions
- Video Submissions
- Classifieds
- RSS Submission
- Forum Submission....
